With over 20 years of experience in channel management, sales, marketing, and business development, I specialize in scaling SaaS businesses and subscription-based models across diverse industries such as retail, cloud, cybersecurity, and digital services. My expertise lies in building global partner ecosystems, launching impactful programs from scratch, and driving revenue growth through innovative go-to-market strategies.

Key Highlights:
• Proven track record of developing scalable partner programs and indirect sales strategies to accelerate adoption of cutting-edge solutions
• Passionate advocate for sustainability and ESG integration, collaborating with teams to embed ethical practices into corporate strategies
• Entrepreneurial mindset with a focus on delivering measurable results, fostering innovation, and empowering organizations to achieve digital transformation

Specialties: Strategic Partnerships | Channel Program Management | SaaS & Subscription Economy | ESG Platform Software | Consultative Sales | Demand Generation | Digital Transformation | Sustainable Transition Management | Complex Selling : MEDDIC| Business Intelligence

Currently contributing to climate change advocacy with Team for the Planet while leveraging my skills to drive impactful initiatives that align with global sustainability goals.

Let’s connect to discuss how we can create value together!

Experiences

Climate Change Advocacy
Raised awareness and drove action on climate change by promoting Team for the Planet’s initiatives which supporting global decarbonization objectives aligned with the Paris Agreement, and encouraging collaboration among businesses and stakeholders to advance ecological transition
Collaborative Action for Climate Solutions
Contributed as a Quark to Team for the Planet’s activities focused on the promotion of sustainable development and innovative solutions to address climate challenges

Entrepreneurship at the service of Climate emergency

Strategic Marketing Leadership
Developed and executed innovative marketing strategies to position Cheops Technology as a leader in cloud, cybersecurity, and IT services, driving brand awareness, customer acquisition, and revenue growth across diverse industries, empowering SMEs and large enterprises to achieve digital transformation in France and Switzerland
Cross-Functional Collaboration & Data-Driven Marketing Excellence
Partnered with product, sales, Tech Industry leaders and SaaS ISV to align marketing initiatives with business objectives and commitment to sovereignty, championing cutting-edge solutions like Hyper X, Mail in France and iCod while fostering operational efficiency and customer-centric innovation ensuring alignment with customer demands for predictive analytics, cloud services and sovereign data management
ESG Integration in Corporate Strategy
Collaborated with HR and business owners to embed ESG principles into marketing and corporate practices, promoting sustainability, diversity, and ethical business operations while enhancing Cheops Technology’s reputation as a responsible corporate citizen
Performance Tracking & ROI Optimization
Defined KPIs for marketing campaigns, tracked results rigorously, and ensured consistent achievement of revenue targets aligned with corporate objectives

Global Partner Ecosystem Management
Develop and scale a worldwide indirect sales channel by recruiting, enabling, and managing a network of partners to drive adoption of Cegid Retail’s Unified Commerce Platform, ensuring consistent delivery of exceptional customer experiences across global markets
Revenue Growth & Strategic Alignment
Define and execute channel strategies aligned with business objectives, leveraging partner relationships to expand market reach, increase profitability, and achieve sales targets while promoting innovation in retail technology
ESG Integration in Channel Strategy
Collaborate with HR and partners to embed ESG principles into channel operations, fostering sustainability, diversity, and ethical practices while enhancing Cegid’s brand reputation and partner engagement
Partner Enablement, Engagement & Performance Management
Developed comprehensive enablement programs to equip partners with tools, training, and resources needed to deliver exceptional customer experiences and meet revenue objectives. Established KPIs to monitor partner performance, ensuring consistent achievement of quarterly and annual sales targets while maintaining high levels of partner satisfaction

Global Partner Strategy Development
Designed and implemented an international partner strategy, recruiting and enabling 17 strategic partners worldwide to expand Klaxoon’s reach and drive adoption of its collaborative solutions in over 120 countries
Revenue Growth & Channel Optimization
Achieved 7-figure channel revenue by fostering strong partnerships, optimizing indirect sales channels, and aligning partner capabilities with Klaxoon’s innovative product offerings such as Board and visual collaboration tools
Scalable Partner Program Management
Built and managed a structured partner program tailored to consultancy firms and technology providers, focusing on onboarding, enablement, co-selling frameworks, and performance tracking to maximize partner engagement and revenue contribution
Advocacy for Collaborative Innovation
Championed Klaxoon’s solutions to revolutionize hybrid work environments, enabling teams to boost engagement, streamline decision-making, and enhance productivity through interactive tools tailored for modern workplaces

Partner Program Launch
Designed and implemented Klaxoon’s partner program from scratch, including onboarding frameworks, certification processes, and co-selling strategies tailored to scale-up SaaS dynamics, ensuring rapid partner enablement and engagement
Strategic Partnership Development
Established and managed relationships with technology providers and consultancy firms to create a robust ecosystem that drives adoption of Klaxoon’s collaboration solutions across global markets
Sales Planning & Collaboration
Worked closely with the sales directors and their teams to develop joint business plans with partners, aligning strategic goals and sales targets while consistently overachieving quotas through effective co-selling initiatives
Revenue Growth & Market Expansion
Leveraged strategic alliances to expand Klaxoon’s footprint, achieving significant revenue growth by aligning partner capabilities with customer needs in hybrid work environments across sectors (Public, Industry, Energy, Healthcare, etc)

Strategic Growth Leadership
Developed and implemented innovative marketing strategies to position ALSO Group as a leading value-added distributor in cloud, cybersecurity, and IT services, empowering MSPs, VARs, and SIs to drive digital transformation in France and across Europe
Marketplace Strategy & Ecosystem Expansion
Defined and executed the strategic vision for the ALSO Cloud Marketplace, growing its portfolio to include thousands of SaaS, PaaS, and IaaS solutions from top vendors and ISVs, with specializations in IoT management platforms, digital signage, cybersecurity, collaborative tools, ESG platforms, and more. Enabling partners to build subscription-based cloud offerings
Revenue Growth & Sales Alignment
Partnered with technology providers to create joint business plans that aligned “as-a-service” strategies with sales objectives, consistently exceeding revenue targets and driving market growth
Data-Driven Insights & Operational
OptimizationUtilized advanced analytics and reporting tools to streamline marketplace operations, enhance customer retention, and deliver actionable insights that improved partner performance and accelerated the launch of new services

Strategic Vision & Subscription-based Business Model Creation
Founded iVee to address critical challenges faced by SMEs, ETIs, and TPEs in digital transformation, developing an innovative subscription-based model for digital services to simplify technology adoption, reduce costs, and accelerate business performance
Development of Scalable Service Offerings
Designed and launched comprehensive solutions such as Knowledge Management platforms for CIO, Professional Services packs, and SAVE Partner Programs to empower organizations with essential tools for improving efficiency, enhancing skills, and driving operational success
Partner Ecosystem & Program Launch
Built the iVee Partner Program from scratch, enabling distribution channel organizations to access resources for knowledge enhancement, lead generation, project success optimization, and recurring revenue growth
Market Expansion & Digital Transformation
Advocacy Led efforts to support businesses in overcoming economic and technological constraints by driving innovation, increasing competitive advantage, and ensuring successful digital transformation across multiple industries

Channel Partner Ecosystem Expansion
Built and scaled the Cloud, Virtualization and Data protection business in France by developing a robust network of channel partners, enabling them to effectively market and deliver value added solutions to end customers
Indirect Sales Strategy Development
Designed and implemented indirect sales strategies tailored to the needs of channel partners, driving adoption and ensuring consistent revenue growth in term of value, volume and reach
Partner Enablement & Engagement
Provided training, resources, and co-selling frameworks to empower channel partners, positioning TD SYNNEX as a trusted advisor in the cloud ecosystem while enhancing partner performance and profitability
Cloud Solutions Advocacy
Promoted innovative technologies and services to channel partners, aligning solutions with market demands to address customer challenges in scalability, security, and digital transformation

Channel Partner Ecosystem Development
Managed a network of strategic channel partners across the French territory to drive adoption of IBM’s System X solutions, enabling partners to deliver scalable and innovative services to end customers across industries
Indirect Sales Strategy Execution
Designed and implemented indirect sales strategies tailored to the French market, aligning partner capabilities with IBM’s System X offerings to achieve consistent revenue growth
Partner Enablement & Program Management
Managed a comprehensive partner program, providing training, co-selling frameworks, and enablement resources to maximize partner engagement and performance in the IT ecosystem
Collaborative Sales Acceleration
Partnered closely with sales teams to accelerate deal cycles, support complex negotiations, and ensure successful closure of high-value opportunities through effective collaboration and pipeline management

Strategic Account Management
Built and maintained high-value relationships with key stakeholders across CPG, Telco, and Retail industries, serving as a trusted advisor to align IBM’s System X solutions with client business objectives and digital transformation goals
Complex Customer Selling
Led high-stakes negotiations and managed intricate sales processes involving multiple decision-makers, ensuring successful closure of large-scale deals by addressing technical, financial, and operational challenges
Sales Planning & Target Achievement
Collaborated with cross-functional teams to create tailored sales plans, consistently exceeding quotas by identifying new opportunities, managing complex sales cycles, and delivering innovative solutions to meet client needs

Skills

Exam 70-672: Designing and Providing Microsoft Volume Licensing Solutions to Large Organizations
Exam 70-673: Designing, Assessing, and Optimizing Software Asset Management (SAM)
Exam 70-246: Monitoring and Operating a Private Cloud with System Center 2012
MEDDIC / MEDDPIC - Certification of Sales Methodology
Google Digital Garage - The Fundamentals of Digital Marketing 2019
Hubspot Inbound Marketing Certification 2019
Salesforce Trailhead - MOUNTAINEER
CSRD Institute - Foundamentals (Level 1)
Life Cycle Assessment (LCA) - Beginner

English: Fluent (Professional Working Proficiency)

Advanced
French: Native (Native or Bilingue Proficiency)

Expert

Education

Activities and societies: Subscription Economy & Digital Services

In the last decade, digital has become part of almost every debate and discussion around strategy and often, the central focus. The reason is simple.

Powerful and interconnected technologies today including the cloud and AI, mean any business going through a digital transformation journey will be handed lucrative opportunities, but will also have to face dramatic threats.

Strategy in the Age of AI and Digital Disruption is an online course that provides the strategic tools, concepts and perspectives that will allow you to develop a strategic response to the new digital possibilities and to then align your organisation for effective strategy execution. It will support you in becoming more proactive in the digital domain, help you turn digital threats into opportunities, and allow you to leverage digital to create competitive advantage and enhanced performance.

Please find more information on the official website : https://www.insead.edu/executive-education/open-online-programmes/strategy-age-digital-disruption

Interests

Tortora Brayda Institute - Think Tank Partnerships & Alliances Council / ASAP - Association of Strategic Alliance Professionals / PMI - Project Management Institut / WWF - Fundraiser / ECOSIA - Ambassador / Les Petits Frères des Pauvres

Pak Mei Kung-fu (Second Dan Black Belt), WCS - Warfare Combat System (DK Yoo), Trail Running - UTMB / ITRA Member, Golf, Tennis, MTB

MAO, Mastering & Mix

Europe : Belgium, Czech Republic, Germany, Hungary, Ireland, Italy, Netherlands, Portugal, Spain, Switzerland, United Kingdom
Middle East : United Arab Emirates
Americas : Canada, Costa Rica, USA
Africa : Morocco
Asia : Vietnam

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Yohann Assoune

Partnerships & Alliances Manager|SaaS Industry

Task Force Member

Associate

Chief Marketing Officer

Head of Worldwide Indirect Channel – Retail Business Unit

Channel Director

Strategic Partner Business Manager

Head of Subscription Business - B2B Marketplace

Founder & CEO

Cloud Business Development Manager

Enterprise Account Manager - Indirect Sales

Enterprise Account Manager - Direct Sales

Certifications

Languages

Executive Education - Strategy in the Age of Digital Disruption

INSEAD

Volunteering Experience

Sports

Arts

Travels