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Yohann Assoune

Chief Marketing Officer

Yohann Assoune
► +15 YEARS WITH PROVEN EXPERIENCE IN CHANNEL, SALES, MARKETING, BUSINESS DEVELOPMENT AND DISTRIBUTION
► STRONG SKILLS IN "AS A SERVICE" AND SUBSCRIPTION ECONOMY
► CREATE AND EXECUTE A PROFITABLE BUSINESS PLAN FOR SUCCESS
► PASSIONATE ABOUT INNOVATION
► ENTREPRENEUR & RESULT-DRIVEN
► ENJOY NEW CHALLENGES

SPECIALTIES: Account Management, New Business Development, Consultative Sales, Insight Selling, Solution Selling, Entrepreneurship, Team Management, SaaS/ASP Software Solutions, Infrastructure Services, Hardware solutions, Digital Services, Subscription Economy, MEDDIC / MEDDPIC, Alliance Management, Channel Management, Strategic Partnership, Marketing Strategy, Demand & Lead Generation Marketing, Inbound Marketing

SALESFORCE TRAILHEAD PROFILE: https://trailhead.salesforce.com/me/yohann-assoune

PROFESSIONAL OBJECTIVES: Looking for an exciting challenge in my predilection business area, Sharing both my skills and passion for the fast-growing of an innovative company, Personal fulfillment in an effervescent professional atmosphere
43 years old
Driving License
Experiences
  • Main Activities
    • Defined a go-to-market strategy aligned with the global strategy of both CHEOPS group and our sales agencies in France & Switzerland
    • Developed, implemented, and institutionalized the digital strategy to create both demand & lead generation for our four business units (Cloud & Managed Services, Cybersecurity, Infrastructure, Technology Modernization) and our technology partners
    • Collaborated with the sales directors to identify incremental opportunities, and assist in current sales pursuits
    • Managed a marketing team based in France & Switzerland
    • Improved the business processes for executing the sales & marketing strategy (Marketing Plan, Development Funds, Claiming, Training, Selling, KPI, Data quality, etc)
  • Main Activities
    • Defined a go-to-market partner strategy aligned with the global strategy for the portfolio of our reselling partners WW
    • Developed, implemented, and institutionalized the new partner strategy for Retail Business Unit
    • Collaborated with field sales teams to provide partners that add value to our current and prospective customers, identify incremental opportunities and assist in current sales pursuits
    • Managed a sales team of Partner Development Managers in LATAM, Europe and ASIA
    • Improved the business processes for executing the partner strategy (Recruiting, Onboarding, Training, Selling, Commission Payment, Data quality, etc)
  • Main Activities
    • Defined a go-to-market partner strategy aligned with the global strategy for the portfolio of our reselling partners and strategic partners for France and the Southern EU
    • Developed, implemented, and institutionalized the overall partner strategy for the field and company for France and the Southern EU in signing European Partnership with our main partners
    • Collaborated with field sales teams to provide partners that add value to our current and prospective customers, identify incremental opportunities and assist in current sales pursuits.
    • Managed a sales team of Partner Business Managers
    • Acted as a trusted and credible partner to C-level counterparts in partner organizations
  • Main Activities:
    • Entrepreneurship at the service of Climate emergency
    • Participated to the galaxy meeting
  • Main Activities
    • Drove customer value by delivering and integrating partner expertise into sales cycle activities
    • Grew our footprint in our strategic customers' through strategic partners
    • Led and contributed to the launch of the Klaxoon Partner program across the WW channel team
    • Worked cross-functionally and collaborated with other Klaxoon teams (Sales, Finances, C-Level, CSM, Consultants, R&D)
    • Recruited must-have channel partners and managed the partnership (Signature agreement, Sales enablement, pipeline management, Sales support, marketing event)
  • Main Activities
    • Deputy of General Manager and Sales manager of a sales specialist team
    • Led the business transformation towards subscription and consumption-based models
    • Business development of new IT-as-a-Service in the B2B sector
    • Alliance Management with Industry leaders, SaaS ISV & Start-Up companies (Microsoft, HPE, IBM, Lenovo, etc)
    • Strategic Account Management with SMB & Large Enterprise both indirect and direct sales​
  • Main Activities
    • General Management, Sales & Marketing Development
    • Recognized as an Innovator by the French Tech
    • Managed both indirect (Channel Partners) and direct Sales (Private & Public Sector)
    • Alliance Management with Industry leaders (Microsoft, HP, IBM, Nimble Storage, Nutanix, Veeam, etc)
  • Main Activities
    • Sales & PreSales enablement to both partners & clients
    • Channel Management in France
    • Microsoft and Veeam EMEA Consultant
    • QBR & Strategy Follow up included Sales, Marketing & Technical objectives
  • Main Activities
    • Large Account Management for CPG, T&T, TelCo
    • Managed both indirect and direct Sales
  • Main Activites
    • Large Account Management for CPG, T&T, TelCo
    • Managed both indirect and direct Sales
Skills

Certifications

  • Exam 70-672: Designing and Providing Microsoft Volume Licensing Solutions to Large Organizations
  • Exam 70-673: Designing, Assessing, and Optimizing Software Asset Management (SAM)
  • Exam 70-246: Monitoring and Operating a Private Cloud with System Center 2012
  • MEDDIC / MEDDPIC - Certification of Sales Methodology
  • Google Digital Garage - The Fundamentals of Digital Marketing 2019
  • Hubspot Inbound Marketing Certification 2019

Languages

  • English: Fluent (Professional Working Proficiency)
    Advanced
  • French: Native (Native or Bilingue Proficiency)
    Expert
Education

MAPs-Alliances Management, Partnership & Coopetition

Montpellier University

September 2019 to November 2019
Please find more information on the official website: https://www.fun-mooc.fr/courses/course-v1:umontpellier+08009+session01/about

Executive Education - Strategy in the Age of Digital Disruption

INSEAD

March 2017 to June 2017
Please find more information on the official website : https://www.insead.edu

Master in Management

ESC Clermont Group

September 2007 to June 2010
Please find more information in the official website : http://www.esc-clermont.fr/

European Bachelor in Marketing

Federation for EDucation in Europe

September 2006 to June 2007
Please find more information in the official website : http://www.fede.education/en/

Business Program

IDRAC Nice

October 2004 to June 2007
Please find more information in the official website : http://www.idrac-business-school.com
Interests

Volunteering Experience

  • Tortora Brayda Institute - Think Tank
    Partnerships & Alliances Council
  • ASAP - Association of Strategic Alliance Professionals
  • PMI - Project Management Institut
  • WWF - Fundraiser
  • ECOSIA - Ambassador
  • Les Petits Frères des Pauvres

Reading

  • Novella / Books, Social & Economic sciences, NTIC / IT

Sports

  • Pak Mei Kung-fu (Second Dan Black Belt), WCS - Warfare Combat System (DK Yoo), Trail Running

Arts

  • MAO, Mastering & Mix, Museum, exhibit, photography, paint, dance, show, cabaret

Travels

  • Europe : Ireland, Spain, Switzerland, Italy, Netherlands, United Kingdom, Belgium, Germany, Hungary, Czech Republic
  • Middle East : United Arab Emirates
  • Americas : Canada, USA, Costa Rica
  • Africa : Morocco
  • Asia : Vietnam
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